I still want to edit the start a little, blend the first song better, and add some footage from Benny’s camera, but here is a rough first cut for you anyway..

Bull or Bear? Take your pic. We also have a limited Grey version.

Cheers brov…

We were happy to spot Nelson Piquet Jr. in the -273 Corp T recently.
Full vid here.

By the way, if the page looks a little weird today, refresh it and it should be better. We have been doing some .css tweaks over the last few days (thanks for the help on the margin issue steve!)  to make the site a bit sharper.

-273 proudly presents, in collaboration with our friends at evilspeculator.com, the outrageous concept Tee depicting the Evil Speculator riding the Black Swan.

More punk than Sid Vicious, most sizes are flying out the door pretty fast, so get em here while you can.

High quality American Apparel T, front, sleeve and back prints.

There’s beauty in the world of condensed matter physics, if you know where to look.

Physicist Alan Tennant found it in the transitions between quantum states of cobalt ions cooled to temperatures near absolute zero and then subjected to high magnetic fields.

Huh?

Let me explain.

A Previously Hidden Order

The point here, as Tennant says, is that in the weird quantum world, under certain precise conditions, an order in nature emerges that was previously unknown.

“When I started out I really expected that quantum systems would be somehow more complicated and somehow more confusing than the everyday world that we’re familiar with,” he says. “But every system that we’ve looked at has turned out to be elegant; it’s turned out to be truly beautiful.”

So beauty lies at the heart of matter. But the English poet John Keats already knew that. In his “Ode on a Grecian Urn,” he said:

Beauty is truth, truth beauty — that is all
Ye know on earth, and all ye need to know.

Lie group E8

Big Thanks to Lamborghini and Giorgio Sanna for the test…PJ

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Franck Montagny stars at Peugeot Rencontres Meet at Lemans, where fans, club racers, France’s Prime Minister and -273 had passenger rides in the LM winning 908 HDi FAP prototype…

We have been getting requests for -273 die-cut stickers, so we printed up some new ones as well as other colors and put them in the shop.

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There are not many things in life as fun as tearing it around on a dirt bike. Despite having been riding/racing since I was 4 years old, I haven’t really ridden at all recently for one reason or another, I think no more than twice in the last 5 years and after being a spectator so often recently, on that bike, on that surface, man was it good to be back!

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2010 Airoh MotoX helmet from Farioli KTM. Super light and really well made.

Haha. Thanks for the heads up jamie.

The Dow Zero Insurgency
Four days after the Times story on high-frequency trading, Zero Hedge re-launched with a sleeker design and more advertising space, adding staff and posting phone numbers to “offices” in London and Zurich. Zero Hedge has seen its page views triple since July. It began selling $37 Zero Hedge T-shirts, modeled by a rumpled hipster in a green camouflage cap.